Sales Representation Agreement Template

Sales representation agreements are essential legal documents that outline the terms and conditions governing the relationship between a company (the principal) and an individual or entity (the sales representative) tasked with promoting and selling the company’s products or services. These agreements help establish clear expectations, protect the interests of both parties, and ensure a smooth and productive business partnership.

Key Components of a Sales Representation Agreement Template

Free Sales Representative Contract - Rocket Lawyer
Free Sales Representative Contract – Rocket Lawyer

A well-crafted sales representation agreement template should include the following essential elements:

1. Parties

Identify the Parties: Clearly state the names and addresses of the principal and the sales representative.

  • Define Roles: Specify the roles and responsibilities of each party in the agreement.

  • 2. Territory

    Geographic Scope: Define the specific geographic territory that the sales representative is authorized to represent.

  • Exclusivity: Determine whether the territory is exclusive or non-exclusive.

  • 3. Products or Services

    Description: Provide a detailed description of the products or services that the sales representative will be selling.

  • Limitations: Specify any limitations or restrictions on the products or services that the sales representative can sell.

  • 4. Term and Termination

    Duration: Establish the duration of the agreement, whether it is for a fixed term or indefinite.

  • Termination Provisions: Outline the circumstances under which either party can terminate the agreement, such as breach of contract or mutual consent.

  • 5. Commission Structure

    Commission Rates: Specify the commission rates that the sales representative will earn on sales within their territory.

  • Payment Schedule: Determine the frequency and method of commission payments.
  • Clawback Provisions: Consider including clawback provisions to address situations where the sales representative may owe the principal money, such as if a customer cancels an order or returns a product.

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  • 6. Expenses

    Reimbursement: Outline the expenses that the principal will reimburse the sales representative for, such as travel, lodging, and marketing materials.

  • Expense Reporting: Establish the requirements for expense reporting.

  • 7. Confidentiality

    Proprietary Information: Protect the principal’s confidential information by requiring the sales representative to maintain its confidentiality.

  • Non-Disclosure Agreements: Consider having the sales representative sign a separate non-disclosure agreement for additional protection.

  • 8. Indemnification

  • Liability: Specify the circumstances under which either party may be liable to the other for damages or losses.
  • 9. Governing Law and Dispute Resolution

    Jurisdiction: Choose the jurisdiction that will govern the agreement.

  • Dispute Resolution: Select a dispute resolution mechanism, such as arbitration or mediation, to resolve any disagreements.

  • 10. Entire Agreement

  • Complete Understanding: State that the agreement constitutes the entire understanding between the parties and supersedes any prior agreements or representations.
  • Design Elements for a Professional Sales Representation Agreement Template

    To create a sales representation agreement template that conveys professionalism and trust, consider the following design elements:

    Clear and Concise Language: Use clear and concise language that is easy to understand.

  • Consistent Formatting: Maintain consistent formatting throughout the document, including font, font size, spacing, and headings.
  • Professional Layout: Use a professional layout that is visually appealing and easy to read.
  • Headings and Subheadings: Use headings and subheadings to organize the document and make it easier to navigate.
  • White Space: Use white space effectively to improve readability and create a visually appealing document.
  • Legal Disclaimer: Include a legal disclaimer to protect the principal from liability.

  • By carefully considering these elements, you can create a sales representation agreement template that is both informative and professional.

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